Ledgerline ran its first customer conference for 1,100 people and sold out in 19 days
19 days
to sell out 1,100 seats
Client
Ledgerline
Industry
Fintech
Format
User conference
Guests
1,100 guests
Year
2025
The brief
Ledgerline wanted a customer conference in its first year of doing events, with no in-house events team and a board meeting on the calendar for the week after.
What we did
We ran the registration site, the sponsor packages and the expo floor, and produced the main stage and the stream with our own crew.
Result
All 1,100 seats sold in 19 days, 30 sponsors brought in $412,000 against a $690,000 budget and the stream reached 2,300 viewers.
They told us which of our ideas would not survive contact with a real room, and they were right every time.
Marcus Boateng, Chief Marketing Officer, Ledgerline
Tell us the date, the headcount and the budget line.
A producer calls you back within one working day with three venue options and an honest read on the budget. No deck, no retainer to start.