Conferences, offsites and launches for 80 to 2,500 guests, run by one team

Rowan is a Chicago production team of 24 planners, producers and crew. You get one producer from the first venue shortlist to the last shuttle, and a live portal where every cue, contract and headcount sits.

Rowan is a Chicago production team of 24 planners, producers and crew. You get one producer from the first venue shortlist to the last shuttle, and a live portal where every cue, contract and headcount sits.

An empty hotel ballroom set for a 600 person plenary, minutes before doors open
portal.rowanevents.co/run-of-show
Run of show, day 1
Northwind Sales Kickoff · Grand Ballroom · 640 guests
07:45AV line check, both screensGrand Ballroom
08:15Registration opens, three desksNorth foyer
08:40Breakfast serviceFoyer and terrace
08:55House to half, walk-in musicGrand Ballroom
09:00Doors openGrand Ballroom
09:10Welcome, CEO keynoteStage

Teams at these companies have run kickoffs, offsites and user conferences with us

Four kinds of event, one way of running them

Whatever the format, you get the same producer, the same portal and the same rule: every vendor at cost, with the invoice attached.

Conferences and summits

Conferences and summits

Plenary and breakout programs for user conferences, sales kickoffs and partner summits, with registration, speakers and stage run by our own crew.

Guests

Guests

150 to 2,500 guests

Lead time

Lead time

6 to 9 months

Planning fee

Planning fee

From $24,000

Offsites and retreats

Offsites and retreats

Leadership and team offsites somewhere worth the flight, with the agenda, rooms, travel and facilitators handled.

Guests

Guests

20 to 150 guests

Lead time

Lead time

8 to 12 weeks

Planning fee

Planning fee

From $8,200

Launches and customer evenings

Launches and customer evenings

Product launches, customer dinners and year-end evenings where one moment on stage has to work the first time.

Guests

Guests

100 to 800 guests

Lead time

Lead time

6 to 10 weeks

Planning fee

Planning fee

From $14,000

Hybrid and broadcast

Hybrid and broadcast

A four camera crew, a stream that holds up and a remote audience that gets its own host, not a webcam on a tripod.

Guests

Guests

Up to 10,000 viewers

Lead time

Lead time

4 to 8 weeks

Planning fee

Planning fee

From $9,000

Five steps, and you always know which one you are in

Every client event follows the same line. The portal shows the step, the owner and the next date, so nobody has to ask for an update.

Week 1

Week 1

Brief

A 30 minute call with your producer: date, headcount, budget line, what success looks like. You get a written plan within three working days.

Day 2

Day 2

Venue shortlist

Five venues that fit the headcount and the budget, with real quotes, not brochure rates, and one we would pick.

Weeks 2 to 10

Weeks 2 to 10

Production plan

Contracts, run of show, registration, rooming, catering and AV, built in the portal where you can approve each line.

Show day

Show day

Run of show

Our crew runs every cue from standby to go. Your job is to host. Ours is everything behind the curtain.

Week after

Week after

Wrap report

Attendance, survey scores, final spend against the cap and the three things we would change next time.

Every cue, contract and headcount in one portal

Every cue, contract and headcount in one portal

Clients log in to the same screens our producers work from. Approve a change order at midnight, see who has not registered, download the rooming list for finance.

Clients log in to the same screens our producers work from. Approve a change order at midnight, see who has not registered, download the rooming list for finance.

portal.rowanevents.co/budget

Rowan portal budget view with every vendor at cost

portal.rowanevents.co/registrations

Rowan portal registrations view

portal.rowanevents.co/rooming

Rowan portal rooming and travel view

It syncs with the tools your team already uses

Connect once in the portal settings. Nothing to install, and you can disconnect any tool without losing the event data.

Slack

Slack

Cue changes and approvals post to one channel your team picks.

Cue changes and approvals post to one channel your team picks.

Salesforce

Salesforce

Registrations land on the right account and campaign.

Registrations land on the right account and campaign.

Notion

Notion

Agendas and speaker notes stay in the docs you already write.

Agendas and speaker notes stay in the docs you already write.

Gmail

Gmail

Invites and reminders go out from your own domain.

Invites and reminders go out from your own domain.

Calendly

Calendly

Guests book 1:1 slots with your team inside the event.

Guests book 1:1 slots with your team inside the event.

Stripe

Stripe

Paid tickets and sponsor invoices settle in your own account.

Paid tickets and sponsor invoices settle in your own account.

A shortlist of five venues within 48 hours

We keep notes on every room we have worked in: the columns, the loading dock, the kitchen, the wifi. You get the notes with the quote.

One planning fee. Everything else at cost.

The fee covers your producer, our crew and the portal. Venues, catering, AV and travel are billed at what we pay, with every invoice attached.

Annual program

Single event

Planning and production fee in USD. Venues, catering, AV and travel are billed at cost, invoices attached.

Offsite

80 to 150 guests, 1 to 3 days

$8,200

per event, on an annual program of three or more

Leadership offsites, team retreats and board meetings.

A shortlist of five venues within 48 hours

One producer from the brief to the wrap

Rooming, travel and dietary notes in the portal

An on-site lead and two crew

Conference

150 to 1,200 guests

$24,000

per event, on an annual program of three or more

Sales kickoffs, user conferences and partner summits.

Everything in Offsite

Run of show, speaker prep and rehearsals

Registration site and printed badges

Stage, AV and breakouts run by our own crew

Wrap report with attendance and survey results

Flagship

1,200 to 2,500 guests, broadcast

From $48,000

per event, on an annual program of three or more

Annual conferences with an expo floor and a live stream.

Everything in Conference

Hybrid broadcast with a four camera crew

Expo floor and sponsor fulfilment

A dedicated budget controller

24 hour on-call through show week

Annual program

Single event

Planning and production fee in USD. Venues, catering, AV and travel are billed at cost, invoices attached.

Offsite

80 to 150 guests, 1 to 3 days

$8,200

per event, on an annual program of three or more

Leadership offsites, team retreats and board meetings.

A shortlist of five venues within 48 hours

One producer from the brief to the wrap

Rooming, travel and dietary notes in the portal

An on-site lead and two crew

Conference

150 to 1,200 guests

$24,000

per event, on an annual program of three or more

Sales kickoffs, user conferences and partner summits.

Everything in Offsite

Run of show, speaker prep and rehearsals

Registration site and printed badges

Stage, AV and breakouts run by our own crew

Wrap report with attendance and survey results

Flagship

1,200 to 2,500 guests, broadcast

From $48,000

per event, on an annual program of three or more

Annual conferences with an expo floor and a live stream.

Everything in Conference

Hybrid broadcast with a four camera crew

Expo floor and sponsor fulfilment

A dedicated budget controller

24 hour on-call through show week

From the people who had to stand up and host

“Our partner summit and our board meeting landed in the same week. Rowan ran the summit, I ran the board meeting, and both went fine.”

Ruth Okonkwo

COO, Fernway Payments, Chicago

Partner summit, 300 guests. Booked again for 2027.

“The budget view is why finance signed off on year two. Every invoice was in there before we paid it, and nothing was marked up.”

Jonah Pierce

VP Finance, Quillstack, Austin

Annual program, four events in 2026.

“They found a lodge with 96 rooms and no other guests nine weeks out, then flew in our leaders from 14 cities without a single missed pickup.”

Elena Park

Chief of Staff, Tidewell Health, Boston

Leadership offsite, 90 guests, $3,850 per head.

Questions teams ask before the first call

Something else on your mind? Call (312) 555-0164 and a producer, not a salesperson, picks up.

Is the planning fee on top of our event budget?

Do you mark up vendors or take commissions?

How far ahead do we need to start?

What happens if we have to cancel or cut the headcount?

Do you work outside Chicago?

Are you insured?

Tell us the date, the headcount and the budget line.

A producer calls you back within one working day with three venue options and an honest read on the budget. No deck, no retainer to start.

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